Overview

This conceptual stationery system was developed for Ryan Bentley, a freelance graphic designer, with the goal of creating a clean, cohesive visual identity that communicates professionalism, clarity, and creativity. The project includes a custom-designed letterhead, business card, and envelope set.

The branding centers around a bold, geometric monogram that doubles as a logo mark and pattern element, reinforcing brand recognition across materials. A strong use of blue tones conveys trust and dependability, while the minimalist layout allows the content to shine without distraction.

Each piece of the system was carefully designed to ensure consistency and visual hierarchy, from type alignment on the letterhead to the patterned reverse side of the business card and envelope. This project showcases how thoughtful design can elevate a personal brand through strong, unified print collateral.

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